Rolex Celebrates 100 Years of the Oyster Perpetual With the New Jubilee Dial

Rolex Celebrates 100 Years of the Oyster Perpetual With the New Jubilee Dial

The Oyster Perpetual has always represented Rolex in its purest form. No rotating bezel, no chronograph pushers, no date window demanding attention. Just time, proportion, water resistance, automatic winding, and the quiet confidence of a watch built to last. For its 100th anniversary, Rolex has chosen not to overcomplicate the formula. Instead, it has turned the dial into the statement.

The result is one of the most visually unexpected Oyster Perpetual models in recent memory: a vivid lacquer dial composed of 10 distinct shades, arranged in a rhythmic pattern that feels part celebration, part design study, and part tribute to Rolex’s own history of colorful lacquer dials.

A Century of the Oyster Legacy

The Oyster story begins in 1926, when Rolex introduced the world’s first waterproof wristwatch case. It was a breakthrough that helped transform the wristwatch from a delicate accessory into a modern instrument. With its sealed case architecture, screw-down crown, and robust construction, the Oyster became a foundation for Rolex’s identity.